Facebook lets users type what they want in Feed and Reels

Meta introduced "Your algorithm" on Oct. 13, in its newsroom: a space on Facebook where people write in their own words which topics they want to see more or less of in Feed and Reels. The company did not say in which countries or from what date it reaches each account, so it is not confirmed that it already works in Mexico or in Spanish.

According to Meta, large language models, the same technology behind chatbots, now help its recommendation systems interpret free text, and changes show up in real time within the same session. When a user taps "Interested" or "Not interested" on a post, Facebook may also ask what they liked or did not like. Meta redesigned the three-dot menu on every post, and that is where these tools are reached.

For users, it changes how they correct what shows up: instead of reacting to individual posts, they can state their preferences in writing. Meta says behavioral signals, such as what a person reacts to, comments on or watches, are still in use.

What has not been tested

There is no independent evaluation of whether the adjustment really reduces unwanted content: all that exists is the company's own description. The announcement also does not explain what Meta does with the text users write, meaning how it is stored, for how long or whether it is used for other purposes. It is a new kind of data, what someone says they want to see, and its handling remains to be checked in Facebook's privacy policy.

TechCrunch, which reports from the same announcement, notes that the feature reached Instagram first: a Reels-only version in December 2025, and the full tool in June 2026. It compares it with similar moves by other platforms, such as Threads' "Dear Algo." Still to be confirmed, with a Mexican account, is when it appears on Facebook.